Sales Funnel Layout

Clear and Concise Statement
of What You Offer

Element of Success

Element of Success

Element of Success


Transitional CTA


Direct CTA

What is it costing your clients not to do business with you?

This is the stakes section. Use language from the failure section of the Targeted Messaging section here. Frame the cost or your product / service by showing the client that there is something at stake if you don’t engage with you. This offsets the price of your product.


Direct CTA

Value Proposition

Bold Header

A specific value you deliver to your customers.

Bold Header

A specific value you deliver to your customers.

Bold Header

A specific value you deliver to your customers.

Process Plan Title

Process Step 1

Description of the process plan.

Process Step 2

Description of the process plan.

Process Step 3

Description of the process plan.


Direct CTA

This can be your one-liner or a one sentence testimonial from a client.

Include Elements of Authority (logos of past clients + as featured in + etc.)

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.

John Doe
Designer
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.

John Doe
Designer
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.

John Doe
Designer

How are we different?

This is the Explanatory Paragraph. This copy can be a paragraph synthesis of your company’s Brand Script. If there are multiple paragraphs, show only the 1st paragraph, and make the remaining copy collapsible text.

Process Step 1

Description of the process plan.

Process Step 2

Description of the process plan.

Process Step 3

Description of the process plan.


Direct CTA


Transitional CTA

Price Choices

Price Choice #1

Price Choice #2

Price Choice #3

Authority / Testimonials

This is the Explanatory Paragraph. This copy can be a paragraph synthesis of your company’s Brand Script. If there are multiple paragraphs, show only the 1st paragraph, and make the remaining copy collapsible text.

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.

John Doe
Designer
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.

John Doe
Designer
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.

John Doe
Designer

Lead-Generating PDF Title

This can be the description of your lead-generating PDF. Make sure it offers immediate value and creates a sense of reciprocity in your customers.

Cover Image

Junk Drawer

FAQ

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